Mature advertising : (Record no. 141736)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00656cam a2200217 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1337833 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161226162003.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 800103s1981 mau 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 79027704 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 020105714X : |
| Terms of availability | $29.95 (est.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | BD-DhUL |
| Modifying agency | DLC |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.132 |
| Item number | PAM |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Parker, Robert B. |
| 245 10 - TITLE STATEMENT | |
| Title | Mature advertising : |
| Remainder of title | a handbook of effectiveness in print / |
| Statement of responsibility, etc. | Robert B. Parker. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Reading, MA : |
| Name of publisher, distributor, etc. | Addison-Wesley Pub. Co., |
| Date of publication, distribution, etc. | c1981. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 182 p. : |
| Dimensions | 27 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | 4 | purchased | Non Fiction | General Stacks | A266261 | Dhaka University Library | 659.132 PAM | |||||
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | 1 | purchased | Non Fiction | General Stacks | A266258 | Dhaka University Library | 659.132 PAM | |||||
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | 3 | Donation | Non Fiction | General Stacks | a266260 | Dhaka University Library | 659.132 PAM | |||||
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | 2 | Donation | Non Fiction | General Stacks | a266259 | Dhaka University Library | 659.132 PAM | |||||
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | 5 | Donation | Non Fiction | General Stacks | A266262 | Dhaka University Library | 659.132 PAM | |||||
| 2016-12-26 | 2016-12-26 | Dhaka University Library | 2016-12-26 | Books | 1 | Donation | Non Fiction | General Stacks | A262980 | Dhaka University Library | 659.132 PAM |