Fundamentals of modern marketing (Record no. 140404)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00883pam a2200277 4500 |
| 001 - CONTROL NUMBER | |
| control field | 3132770 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161221184644.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 720919s1973 njua b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 72008816 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0133412067 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | BD-DhUL |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .C793 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | CUF |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cundiff, Edward W. |
| 245 10 - TITLE STATEMENT | |
| Title | Fundamentals of modern marketing |
| Statement of responsibility, etc. | [by] Edward W. Cundiff, Richard R. Still [and] Norman A. P. Govoni. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Englewood Cliffs, N.J., |
| Name of publisher, distributor, etc. | Prentice-Hall |
| Date of publication, distribution, etc. | [1973] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 419 p. |
| Other physical details | illus. |
| Dimensions | 25 cm. |
| 350 ## - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE] | |
| Price | $10.95 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Still, Richard Ralph, |
| Dates associated with a name | 1921- |
| Relator term | joint author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Govoni, Norman A. P., |
| Relator term | joint author. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Collection code | Barcode | Shelving location | Lost status | Damaged status | Withdrawn status | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2016-12-21 | 2016-12-21 | Dhaka University Library | 2016-12-21 | Books | Non Fiction | A266328 | General Stacks | Dhaka University Library | 658.8 CUF | |||||
| 2016-12-21 | 2016-12-21 | Dhaka University Library | 2016-12-21 | Books | Non Fiction | A266329 | General Stacks | Dhaka University Library | 658.8 CUF |