Normal view MARC view ISBD view

Market segmentation : (Record no. 136621)

000 -LEADER
fixed length control field	00800cam a2200265 a 4500
001 - CONTROL NUMBER
control field	1979295
003 - CONTROL NUMBER IDENTIFIER
control field	BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20161217190614.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	890320s1995 e a b 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	89003999
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0333637232
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Transcribing agency	DLC
Modifying agency	DLC
--	BD-DhUL
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.127
Item number	.W45 1987b
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.802
Item number	MCM
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Mcdonald, Malcolm
245 10 - TITLE STATEMENT
Title	Market segmentation :
Remainder of title	a step by step approach to creating profitable market segments /
Statement of responsibility, etc.	Malcolm Mcdonald, Ian Dunbar
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	Houndmills ; London :
Name of publisher, distributor, etc.	Macmillan,
Date of publication, distribution, etc.	1993.
300 ## - PHYSICAL DESCRIPTION
Extent	xi, 271p. :
Other physical details	ill. ;
Dimensions	23 cm.
365 ## - TRADE PRICE
Price type code	US$
Price amount	30.50
500 ## - GENERAL NOTE
General note	Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Market segmentation.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Dunbar, Ian
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Marshall, Sir Colin
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books

Holdings
Price effective from	Date last seen	Permanent Location	Date acquired	Koha item type	Copy number	Source of acquisition	Collection code	Shelving location	Barcode	Current Location	Full call number
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	8	Purchased	Non Fiction	General Stacks	371954	Dhaka University Library	658.802 MCM
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	7	Purchased	Non Fiction	General Stacks	371953	Dhaka University Library	658.802 MCM
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	5	Purchased	Non Fiction	General Stacks	371951	Dhaka University Library	658.802 MCM
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	2	Purchased	Non Fiction	General Stacks	371948	Dhaka University Library	658.802 MCM
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	3	Purchased	Non Fiction	General Stacks	371949	Dhaka University Library	658.802 MCM
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	10	Purchased	Non Fiction	General Stacks	371956	Dhaka University Library	658.802 MCM
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	1	Purchased	Non Fiction	General Stacks	371947	Dhaka University Library	658.802 MCM
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	4	Purchased	Non Fiction	General Stacks	371950	Dhaka University Library	658.802 MCM
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	9	Purchased	Non Fiction	General Stacks	371955	Dhaka University Library	658.802 MCM
2016-12-17	2016-12-17	Dhaka University Library	1998-08-04	Books	6	Purchased	Non Fiction	General Stacks	371952	Dhaka University Library	658.802 MCM

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Market segmentation : (Record no. 136621)