Upshall, Michael.
Content licensing : buying and selling digital resources / Michael Upshall. - Oxford : Chandos Pub., 2009. - xviii, 240 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Brief history of content licensing -- Licensing process, from start to finish -- Media for licensing -- Business models for content licensing -- Converting, hosting and access management -- Aggregators in detail -- How content is searched for and (hopefully) retrieved -- Copyright, royalties and contracts -- Under the hood: the technology of licensing -- Developments in content licensing: recommendations.
"This book is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It provides a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it examines licensing from a range of perspectives: it is not biased towards creator, consumer or distributor. It covers both dissemination by aggregators in online form, and by e-books" -- Book cover.
9781843343332 (pbk.) 1843343339 (pbk.) 9781843343349 (hbk.) 1843343347 (hbk.)
2014427686
GBA737344 bnb
013746506 Uk
Copyright--Electronic information resources.
License agreements.
Z653.7 / .U67 2009
346.0482 / UPC
Content licensing : buying and selling digital resources / Michael Upshall. - Oxford : Chandos Pub., 2009. - xviii, 240 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Brief history of content licensing -- Licensing process, from start to finish -- Media for licensing -- Business models for content licensing -- Converting, hosting and access management -- Aggregators in detail -- How content is searched for and (hopefully) retrieved -- Copyright, royalties and contracts -- Under the hood: the technology of licensing -- Developments in content licensing: recommendations.
"This book is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It provides a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it examines licensing from a range of perspectives: it is not biased towards creator, consumer or distributor. It covers both dissemination by aggregators in online form, and by e-books" -- Book cover.
9781843343332 (pbk.) 1843343339 (pbk.) 9781843343349 (hbk.) 1843343347 (hbk.)
2014427686
GBA737344 bnb
013746506 Uk
Copyright--Electronic information resources.
License agreements.
Z653.7 / .U67 2009
346.0482 / UPC
