Dhaka University Library Online catalog

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Smykay, Edward W.

Introductory marketing : a programmed approach / Edward W. Smykay and Joan Breibart. - New York : Macmillan, 1971. - xiii, 298 p. : illus. ; 26 cm.

LCCN: 70142344

Subjects--Topical Terms:
Marketing--Study and teaching.

LC Class. No.: HF5415 / .S675

Dewey Class. No.: 338.1 / SMI

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