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Neuendorf, Kimberly A.

The content analysis guidebook / Kimberly A. Neuendorf. - Thousand Oaks, Calif. : Sage Publications, c2002. - xviii, 301 p. : ill. ; 25 cm.

Includes bibliographical references and indexes.

Defining Content Analysis -- Milestones in the History of Content Analysis -- Beyond Description: An Integrative Model of Content Analysis -- Message Units and Sampling -- Variables and Predictions -- Measurement Techniques -- Reliability -- Results and Reporting -- Contexts -- Resource 1: Message Archives / Resource 2: Using NEXIS for Text Acquisition for Content Analysis -- Resource 3: Computer Content Analysis Software / Resource 4:An Introduction to PRAM - A Program for Reliability Assessment With Multiple Coders -- Resource 5: The Content Analysis Guidebook Online. Paul D. Skalski -- Paul D. Skalski -- 1. 2. 3. 4. 5. 6. 7. 8. 9.

0761919775 (alk. paper) 0761919783 (pbk. : alk. paper)

2001004115


Sociology--Research--Methodology.
Content analysis (Communication)

HM529 / .N47 2002

301.01 / NEC
Last Updated on September 15, 2019
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