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Bourne, Lynda.

Stakeholder relationship management : a maturity model for organisational implementation / Lynda Bourne. - Farnham, Surrey : Burlington, VT : Gower ; Ashgate, c2009. - xx, 220 p. : ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.)

Includes bibliographical references and index.

Why stakeholders matter -- Who can be stakeholders? -- The right stakeholders -- Mapping stakeholders -- Measuring stakeholder attitude -- Monitoring the engagement -- Effective implementation -- Defining organisational readiness -- Implementation guidelines.

9780566088643 (hardback : alk. paper)

2009018881


Corporate governance.
Industrial management.

HD2741 / .B68 2009

658.408 / BOS
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