Gist, Ronald R.
Marketing and society : a conceptual introduction / Ronald R. Gist. - New York : Holt, Rinehart and Winston, 1971. - xiv, 556 p. : ill. ; 25 cm. - Holt, Rinehart and Winston marketing series .
Includes bibliographies.
0030812801
72124538
Marketing.
658.8 / GIM
Marketing and society : a conceptual introduction / Ronald R. Gist. - New York : Holt, Rinehart and Winston, 1971. - xiv, 556 p. : ill. ; 25 cm. - Holt, Rinehart and Winston marketing series .
Includes bibliographies.
0030812801
72124538
Marketing.
658.8 / GIM