Walters, R. G. 1888-1952.
Fundamentals of selling : meeting consumer demand / R. G. Walters and John W. Wingate. - 4th ed. - Cincinnati : South-western pub. co., c1942. - 562 p. ; 21 cm.
First edition, 1928, has title: Fundamentals of salesmanship, by R. G. Walters.
658.8 / WAF
Fundamentals of selling : meeting consumer demand / R. G. Walters and John W. Wingate. - 4th ed. - Cincinnati : South-western pub. co., c1942. - 562 p. ; 21 cm.
First edition, 1928, has title: Fundamentals of salesmanship, by R. G. Walters.
658.8 / WAF