Dhaka University Library Online catalog

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Handbook of relationship marketing / Relationship marketing Jagdish N. Sheth, Atul Parvatiyar, editors. - Thousand Oaks : Sage Publications, c2000. - xvi, 660 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 0761918108 (cloth : alk. paper)

LCCN: 99050408

Subjects--Topical Terms:
Relationship marketing.

LC Class. No.: HF5415.55 / .H36 2000

Dewey Class. No.: 658.8 / HAN

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