Dhaka University Library Online catalog

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Narver, John C.,

Conceptual readings in the marketing economy [by] John C. Narver [and] Ronald Savitt. - New York, Holt, Rinehart and Winston [1971] - x, 432 p. illus. 23 cm. - Holt, Rinehart and Winston marketing series .

Includes bibliographical references.

ISBN: 003079305X

LCCN: 71126138

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .N228

Dewey Class. No.: 658.8 / NAC

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