McNair, Malcolm P. 1894-1985.
Problems in marketing / Malcolm P. McNair...[et. al.]. - 2d ed. - New York : McGraw-Hill, 1957. - ix, 740 p. : ill. ; 23 cm. - Harvard Business School case books .
includes index.
57010225
Marketing.
658.8 / MCP
Problems in marketing / Malcolm P. McNair...[et. al.]. - 2d ed. - New York : McGraw-Hill, 1957. - ix, 740 p. : ill. ; 23 cm. - Harvard Business School case books .
includes index.
57010225
Marketing.
658.8 / MCP