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Christopher, Martin.

Marketing : an introductory text / by Martin Christopher, Maldonald Malcolm - Houndmills ; London : Macmillan, 1995. - 168 p. : ill. ; 29 cm.

Includes bibliographies.

ISBN: 0333625870 0333625862

LCCN: 76377596

Nat. Bib. No.: GB76-21983

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .C5269

Dewey Class. No.: 658.8 / CHM

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