Cheverton, Peter.
Global account management : a complete action kit of tools and techniques for managing key global customers / Peter Cheverton. - London ; Philadelphia : Kogan Page, c2008. - xii, 242 p. : ill. ; 24 cm.
Originally published in 2006.
Includes bibliographical references (p. 240) and index.
9780749452278 (pbk.)
2007038702
International business enterprises--Management.
657 / CHG
Global account management : a complete action kit of tools and techniques for managing key global customers / Peter Cheverton. - London ; Philadelphia : Kogan Page, c2008. - xii, 242 p. : ill. ; 24 cm.
Originally published in 2006.
Includes bibliographical references (p. 240) and index.
9780749452278 (pbk.)
2007038702
International business enterprises--Management.
657 / CHG