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Cova, Bernard.

Project marketing : beyond competitive bidding / Bernard Cova, Pervez Ghauri, Robert Salle. - West Sussex : Wiley, 2002. - xi, 223 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 0471486647 (pbk.)

LCCN: 2001055923

Subjects--Topical Terms:
Project management.
Marketing.

LC Class. No.: HD69.P75 / C685 2002

Dewey Class. No.: 658.404 / COP

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